DIGITAL MARKETING EXPERT

Chicago, IL, United States Full Time

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About Wolfpoint Agency

Wolfpoint Agency is one of the leading Shopify Plus and e-commerce experts in the world. We work with a diverse range of clients, from startups to Fortune 100 companies, and a wide variety of project types. We specialize in e-commerce web development and ongoing support of our clients through web support, Conversion Rate Optimization, and other digital marketing services.


We pride ourselves in solving tough technical challenges and building beautiful and effective websites that engage and convert. Our team consists of designers, developers, marketers, solutions engineers, and people who are passionate about what they do. We are a team of 60+ individuals across 3 continents and 5 offices. Learn more by visiting wolfpointagency.com


Summary and Scope

The Digital Marketing Expert will work and collaborate with the entire team at Wolfpoint to support in delivery and fulfillment of marketing projects, tasks, and objectives for our clients. This includes but is not limited to supporting clients and our team with marketing and e-commerce projects, launches, analytics implementations, social media, email marketing, SEO and PPC. The primary goal is client satisfaction; not only to be reactive to issues that clients may bring to our attention, but also to be proactive and get in front of issues before clients point them out.


The person in this role must possess great attention to detail and organizational skills, as well as a go-getter mentality. He or she must be service-oriented and have a positive attitude around the office and with clients, with an appreciation for deadlines, business operations, business realities and continuous growth.


Responsibilities:

  • Monitor daily paid email campaigns, analytics, SEO and a general overview of marketing efforts
  • Manage agency partners in specific paid social media channels
  • Define and execute a paid and unpaid strategy
  • Increase engagement and meet revenue goals
  • Ensure that daily, weekly and/or monthly goals and revenue targets are being met
  • Provide regular reports to management regarding goal metrics
  • Research and analyze KPIs, measuring effectiveness of paid social media campaigns
  • Conceptualize and execute tests around all areas of paid social marketing
  • Contribute to the concepts and creation of landing pages for social campaigns
  • Build effective relationships with impactful social media influencers
  • Assist in creating impactful headlines, body copy and other creative elements
  • A/B test landing pages, ads, content, email, etc.
  • Create conversion funnels
  • Answer inquiries from clients promptly and accurately
  • Research and collaborate with other team members and vendors if needed
  • Observe and assist other internal client support and implementation departments to gain a working knowledge of services and products
  • Make sure that all client issues are addressed with the highest client satisfaction
  • Generate a knowledge base
  • Set and achieve personal and departmental goals
  • Lead or participate in project kick-off calls and client communication
  • Track and prioritize all client requests and deliverables
  • Participate in team meetings and help strategize processes and initiatives
  • Work with team members to discuss and address client challenges that arise
  • Ensure all work is client-ready with an acute attention to detail
  • Anticipate client and team questions and provide thought out answers/solutions
  • Go above and beyond the call of duty to deliver excellent service
  • Maximize potential for client retention and account growth
  • Apply previous knowledge and engage in continuous growth to constantly evolve and develop skills
  • Comfortable to work in a fast-paced environment


Required Skills

  • 3+ years experience in digital marketing, e-commerce emphasis prefered
  • Great written and verbal skills
  • Great problem solving skills
  • Someone who does not need hand-holding or supervision
  • Ambition and great work ethic
  • Results driven and detail oriented mentality
  • Passion for web development and the digital landscape

Apply for position now